Jamie Vardy and wife Rebekah will auction off their executive box for Saturday's game against Burnley to raise money for the Vichai Srivaddhanaprabha Foundation.
It follows the death of the Leicester owner and four other people in a helicopter crash at the King Power Stadium on October 27.
Previously named the LCFC Foxes Foundation, it was renamed on Tuesday in honour of Srivaddhanaprabha, who was instrumental in steering the club to the Premier League title in 2016 against the odds of 5,000-1.
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A personal visit from Vardy and a pair of signed boots will also be auctioned off for the foundation, which supports Leicestershire-based causes and builds relationships in the local community.
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The couple last week laid a wreath outside the stadium, before attending the funeral of the Thai billionaire at a Buddhist temple in Bangkok over the weekend.