Brodie Retallick wants world champions New Zealand to create their own history when they face a Test series decider against the British and Irish Lions on Saturday.
The Lions have not won a series in New Zealand since 1971, when players like Barry John and Gerald Davies were at the peak of their powers, but that is now the prize after a series-levelling victory in Wellington inflicted a first defeat on the All Blacks in New Zealand since 2009.
The All Blacks have also not lost back-to-back Tests for almost six years, while they are unbeaten at next Saturday's venue - Eden Park - in 39 games.
"A lot has been said since the game happened," Retallick said. "What happened on the weekend is done. We can't change that result now. We've just got to get it right this week and nail this week.
"We are in control of the history now. If we can go out there and do the business, then hopefully we come out on the right side.
"Throughout the series, we've touched on the history and the different tours that have come to New Zealand.
"If you look at a World Cup final, some people may only go to one World Cup, and I guess this is like a once-in-a-lifetime opportunity to play the Lions, and then try to win a Lions series."
He added: "In that aspect, it's massive. It is just what we are going to do to create our own history. That's the focus, right now. It is never good to lose. I have been lucky enough that hasn't happened a lot throughout my career yet [three times in 63 Tests].
"It is frustrating that we didn't get our stuff right and put them under pressure. I guess there is a little bit of anger in there. Right now, we are probably feeling a little bit more pressure in the group. It's do or die. It's 1-1.
"It is now or never, and it would be good to go to Saturday right now and not to have to worry about the rest of the week. There is a lot riding on it."