West Bromwich Albion saluted the courage and tenacity of the Hillsborough victims' families on Sunday afternoon.
Albion paid their tribute before their final Premier League game of the season against Liverpool at The Hawthorns.
The club had waited for the visit of the Reds to show their solidarity following the verdicts on April 26 which found the 96 victims of the 1989 tragedy were unlawfully killed.
West Brom replaced 96 blue seats in the visiting fans' section in the Smethwick End with the red of Liverpool, each of which remained unoccupied and carried a name of one of the victims.
The club also produced a video which was played shortly before the match kicked off.
Baggies captain Darren Fletcher and Liverpool-born striker Rickie Lambert also placed a floral tribute in front of the Liverpool fans following the introduction of the teams.
Lambert said ahead of the game: "It's a classy gesture - and one which I know the Liverpool supporters will appreciate.
"I get very emotional talking about Hillsborough and there might even be a few tears when I see the red shirts and the fans because I know what the people of Liverpool have been through."
Albion chairman Jeremy Peace wrote in the match programme: "Albion and Liverpool have a rivalry which dates back to 1894 since when we have contested nearly 150 games.
"For a few moments on Sunday we will be as one and remember the context Hillsborough makes of our daily struggles."